
Crazy Mountain, a new non‑alcoholic beer brand co‑founded by George Clooney, Rande Gerber, and Mike Meldman, has announced a US$15 million Series Seed financing led by CAVU Consumer Partners, with participation from Coatue and Discovery Land Company, which together incubated the business alongside the founding team.
Latham & Watkins LLP advised Crazy Mountain in the transaction with a corporate team led by Bay Area partners Benjamin Potter and Alex Kassai, with associates Omar Ammash, Justin Tzeng, and Sammy Camy.
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