Publisher Plans for law firms and legal businesses
Legal Desire has been publishing since 2012. In that time we have put out more than 20,000 stories, covered over 12,000 deals and transactions, and more than 2,000 lawyers and law firms have published with us.
The Publisher Plan is how firms work with us properly: one annual arrangement instead of quoting, approving and invoicing every announcement one at a time.
Publisher Plan
Everything, for a year
$5,000 a year
Prefer monthly? $450 a month covers unlimited Press Desk submissions, published within 24 hours.
One firm, one arrangement, no per-item pricing.
- Unlimited articles across the year
- Unlimited deal announcements
- Unlimited job listings on the Legal Desire jobs board
- One interview feature with a partner or member of your in-house team
- Lateral hire and promotion announcements
- Firm listing in the Legal Desire directory
- Newsletter inclusion across the year
- Priority place in the approval queue, so your submissions are reviewed first and published within 24 hours, weekends included
- Press Desk access at press.legaldesire.com: submit directly, follow every story through review, and get each live link by email
Why firms move to a plan
Most firms arrive here buying placements one at a time. That works until it does not. A lateral hire lands on a Friday, a deal closes the week your marketing lead is on leave, and the piece that needed to go out on Tuesday goes out the following month because it was still being quoted.
A plan takes the commercial negotiation out of it. The arrangement is agreed once for the year, so nothing waits on a quote. What it does not do is skip editorial review: everything you send is still read and approved before it goes live. What changes is that plan holders go to the front of the queue.
| Buying one at a time | Publisher Plan | |
|---|---|---|
| Commercial approval | Quoted and agreed separately for every item | Agreed once for the year |
| Editorial review | Every submission is reviewed before it runs | Every submission is still reviewed before it runs |
| Review queue | Standard queue | Priority. Plan holders are reviewed first. |
| Articles | Priced per article | Unlimited |
| Deal announcements | Priced per announcement | Unlimited |
| Job listings | Priced per listing | Unlimited |
| Lateral hires and promotions | Priced per announcement | Included |
| Interview feature | Case by case, if we have capacity | One included |
| Directory listing | Not included | Included |
| Newsletter | Priced separately | Included |
| Invoicing | Per item | Once a year |
Who reads Legal Desire
Practising lawyers, in-house counsel and general counsel, law firm partners, legal marketing and business development teams, legal operations professionals, and law students entering the profession. Our readership is global and concentrated in the United States, the United Kingdom and the European Union.
We cover legal news, law firm and in-house appointments, mergers and acquisitions and capital markets deal reports, expert legal analysis, forensic science, injury law and legal careers.
What we will and will not publish
A plan does not mean anything runs. Everything is still reviewed and approved before it goes live, and we hold the same standards for plan holders as for everyone else. The plan buys you priority in that queue, not an exemption from it.
We publish
Announcements that are true and verifiable, analysis that is useful to a legal audience, deal and appointment news, and thought leadership with an actual argument in it.
We do not publish
Gambling, adult content, crypto promotion, anything defamatory, and anything making claims we cannot verify. If a piece needs changes we tell you what and why rather than simply declining it.
Sponsored and partner content is labelled as such, always. Our full editorial standards set out how we separate commercial arrangements from editorial coverage.
Other ways to work with us
Not every firm needs a full plan. We also handle individual sponsored articles, press release distribution, link insertions into existing coverage, newsletter placement and job listings.
These are quoted by email rather than listed here. What something costs depends on what it is, where it sits and how much work it takes at our end, and a rate card would just get in the way of giving you an honest answer. Tell us what you have in mind and we will come back to you, usually the same working day.
Get started
Register your firm on the Press Desk with your work email. Your first five submissions are free, and when you are ready you request the plan from your dashboard and we email the invoice. Not sure yet? Email us with your firm name and roughly what you expect to publish over a year. We will tell you plainly whether a plan makes sense for you or whether you are better off buying individual pieces.
Start on the Press Desk Register your interest Read our editorial standardsRegister your interest
Register your interest in a Publisher Plan
Tell us roughly how much you expect to publish over a year and we will tell you plainly whether a plan makes sense for you, or whether individual pieces work out cheaper.
Prefer email? Write to anuj@legaldesire.com and it reaches the same place. The form is faster because it asks for what we would have to ask you anyway.