Latham Advises on Financing for Neuberger Berman-Backed Marquee Brands’ Acquisition of Roots

Canadian heritage outdoor and lifestyle brand Roots Corporation (Roots) (TSX: ROOT) and Neuberger Berman-backed Marquee Brands, the premier global brand management company and leading brand accelerator, have announced they have entered into an agreement whereby Marquee Brands will acquire Roots, through its strategic operating partner, in a transaction designed to preserve all that makes Roots uniquely Canadian, while bringing the brand to more consumers around the world. As part of the transaction, Marquee Brands has partnered with JM&A Design and Development Inc., led by renowned Canadian retail experts Joseph Mimran and Frank Rocchetti. JM&A will serve as core operating partner of Roots, which will continue to be operated in Canada. Marquee Brands will focus on global brand stewardship and expansion, as well as new category development.

Latham & Watkins LLP represented Neuberger Berman and Marquee Brands in the financing to support the acquisition with a team led by partners Stelios Saffos, Global Chair of Latham’s Capital Markets and Hybrid Capital practices, Kendra Kocovsky, and Peter Sluka, Global Co-Chair of the Hybrid Capital Practice, with associates Chen Tang, Michael Hengerer, Michelle Cha, and Henry Colocotronis.