Latham & Watkins has advised SKKY Partners, the consumer-focused private equity firm co-founded by Kim Kardashian and Jay Sammons, on a significant minority investment in luxury skincare brand 111SKIN. With SKKY’s support, 111SKIN aims to strengthen its direct-to-consumer business while expanding its customer base in key markets, including North America and Asia.

The partnership aligns with SKKY’s ambition to support high-quality, enduring, and growing companies that consumers love. SKKY brings together investment expertise with a deep understanding of the modern consumer, culture, social platforms, and an array of distribution channels to support the growth of the companies in which it invests.

Latham’s corporate team was led by London partner Neil Campbell, Washington, D.C. partner Paul Sheridan, and Chicago partner Daniel Breslin, with associates Zaal Cama and Irene Brandão.