With case volume and quick settlements the priority at many personal injury firms, Mova Law Group has carved out a distinctive niche by doing exactly the opposite. The firm’s founder, Chris Mova, takes on a fraction of the cases handled by comparable firms — and achieves remarkable results by doing so.
The Origins of Innovation
Mova’s approach to personal injury law was shaped by personal experience. When he was just seven years old, he suffered a traumatic brain injury in a car accident. His immigrant parents, recent arrivals from Iran at the time, accepted a quick $2,000 settlement from the insurance company. Days later, Mova developed a severe stutter, requiring years of speech therapy his family could barely afford.
“The insurance company took advantage of my parents’ vulnerability,” Mova says. “That experience showed me exactly how the system works — and exactly how to fight it.”
Building a Different Kind of Law Firm
After graduating at the top of his class, Mova worked for established firms but grew disillusioned with their volume-based approach. His early days as a solo practitioner were unconventional — he started by offering free legal advice at local swap meets, building trust within communities one conversation at a time.
Today, Mova Law Group maintains a deliberately small caseload of around 70-80 cases, compared to the hundreds or thousands handled by comparable firms. This focused approach allows for intensive case development and consistently superior results.
Strategic Case Selection
The firm has gained particular recognition for taking on challenging cases other firms have rejected. In one recent example, Mova secured a $450,000 settlement for a client whose case had been deemed worthless by four other firms.
“We’re not interested in quick settlements,” Mova says. “We investigate thoroughly, prepare meticulously, and fight relentlessly for every dollar our clients deserve.”
Growing Without Compromising
The firm has expanded from its San Diego headquarters to offices across California, including Los Angeles, San Francisco, Temecula, and Sacramento. However, Mova maintains strict quality control over case selection and handling.
“Size isn’t our goal,” Mova emphasizes. “Our mission is to be known as the firm that wins the tough cases – the ones other lawyers won’t touch.”
Lessons for the Legal Community
Mova’s success offers valuable insights for other practitioners:
- Quality over quantity can be a viable business model
- Personal experience can shape effective legal strategies
- Innovation doesn’t require sacrificing personal attention
- Strategic case selection can lead to better outcomes
For injury victims seeking representation or attorneys considering a similar model, Mova Law Group demonstrates that success in personal injury law doesn’t require a volume-based approach. Sometimes, doing less can achieve more.
Visit movalegal.com to learn more about the firm’s innovative approach to personal injury law.
